Homepage Hero Image File | Swap out for Promotion
Homepage Hero Image File | Swap out for Promotion

Our Biggest Sale of the Year!

20% OFF + FREE FULL-SIZE GIFT

Today only, receive a free Liquid Lash™ Volumizer Mascara on all orders $150+. Plus free shipping on all orders all weekend.

Homepage Hero Image File | Glinda Lip Topper
Homepage Hero Image File | Glinda Lip Topper

Holiday Edition Lip Mate™ Lip Topper

GLIMMER WITH GLINDA

Fan-favorite shimmer gloss, back for a limited time.

Homepage Hero Image | Perfect Eye Palette Desktop Launch
Homepage Hero Image | Perfect Eye Palette Desktop Launch

Available in 2 Neutral Color Stories

IT’S BACK! PERFECT EYE™ PALETTE

Ultra-Blendable. Buttery Formula. Talc-Free Eyeshadow.

Homepage Hero Image | BEB Topper Launch
Homepage Hero Image | BEB Topper Launch

FOR A LIMITED TIME ONLY

FESTIVE FAN FAVORITES

Celebrate the season in sparking style.

Holiday Hero Image - Holiday Bundles
Holiday Hero Image - Holiday Bundles

Shop early, shine bright this season

OUR HOLIDAY SHOP IS OPEN

Get up to 25% off holiday bundles featuring best-sellers and festive favorites.

FOR EVERY PRODUCT PURCHASED, WE DONATE TO HELP COMMUNITIES THRIVE.

BEST SELLERS

TO US, CLEAN BEAUTY MEANS CONSCIENTIOUS FORMULAS.
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Homepage 50/50 | Skincare [Serum]

EXPERTS ARE TALKING

  • Liquid Brilliance™ Super Serum

    "Contains a high-potency dose of skin-reviving ingredients that deliver a post-facial like radiance boost that rivals professional treatments." - Dr. Daniel Levy, M.D.

SHOP NOW - $59
  • Instant Brow Fix™ Semi-Permanent Eyebrow Gel

    "This Eyebrow Gel Is The Perfect Dupe For Microblading. It Actually Dyes My Brows With Each Use—No Needles Necessary"- Nylon

SHOP NOW - $24
Homepage 50/50 | Makeup [Brow Gel]
WE ARE BEAUTY THAT GIVES BACK